Tesco SWOT Analysis

Introduction

SWOT analysis enables firms to identify factors which need to be taken into account when developing marketing and corporate strategy. Read our article about SWOT to learn more about SWOT Analysis. In this article we carry out a quick SWOT Analysis for UK supermarket group Tesco PLC.

The diagram below provides a simple illustration of a Tesco SWOT Analysis

Tesco SWOT analysis Diagram

Strengths

Weaknesses

Opportunities

Threats

 

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